“Co-Creator of Iconic Skateboarders’ Shoe Dies”

John Rogers argues that James van Dorens’ shoe company was the perfect fit for the beginning of skate culture that took the country by storm. He claims that the Vans’ Company shoes became ubiquitous with skateboarding throughout America with its waffle sole and iconic look. Rogers develops this claim by using the history of the company, shows how it developed. Rogers used interviews and the history Van Doren had with the company he founded with his brother that touches the personal side of the company. Lastly, the author gets into how loyal this man was to his company by telling he wore vans “every day of his life”. John Rogers purpose was to inform the people of Van Doren’s death and to show how he made an impact with his shoe company that helped form skate culture in order to respect the history. This work is significant because Van Doren was the co-creator of Vans and this article sets a review of the company.